This phase is where all setup tasks are being assigned, implementing SEO from Zero and Establishing from Basis, Making sure that this is the right foundation to go next phase In this phase, you focus on doing things right by planning and implementing.
This phase measures the accessibility of the site. Some key KPIs to track during this phase are search penalties, the number of indexed and blocked pages, and site errors. The stage begins with addressing any potential limitations regarding how the website is crawled and indexed, and optimizing crawlability where to avoid and fix any penalties and errors.
Once a site can be found and crawled by search engines, our efforts move to the next optimizing the Content. To implement the right updated keywords that are integrated with the content strategy and Backlink plan at the page level to enhance visibility for targeted search terms.
On the site itself, content should be regularly updated based on the targeted keyword list, which should expand regularly based on continuous work and newly defined opportunities. This includes descriptions, FAQs, How-To pages, and any other content that will make the site more relevant to searches and shoppers in all stages of the customer journey.
On the site itself, content should be regularly updated based on the targeted keyword list, which should expand regularly based on continuous work and newly defined opportunities. This includes descriptions, FAQs, How-To pages, and any other content that will make the site more relevant to searches and shoppers in all stages of the customer journey.
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